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Eurocrane Asia Partner Portrait

Verlinde Communications

Published on:

4 min read
Eurocrane Asia Partner Portrait

EUROCRANE Asia Co. Ltd. ranks among Thailand's leading crane and lifting equipment manufacturers, specialising in the design, manufacture, assembly, installation and after-sales support of lifting equipment from the French brand VERLINDE within Thailand. Its ongoing growth and lifting-industry expertise have earned Eurocrane Asia ISO 9001:2008-certification, confirming that its products' quality and reliability meet international standards.
EUROCRANE Asia was established in 2002 by a group of engineers with broad experience in lifting equipment, and has kept growing ever since thanks to the dedication of its team of specialist engineers and staff.
Its headquarters are in Bangkok, Thailand, with a factory in Chonburi province, close to the capital.
Over the years, EUROCRANE Asia has built strong credibility and earned the trust of many customers, and today ranks among the largest manufacturers and suppliers of top-quality lifting equipment in both domestic and international markets.


EUROCRANE Asia CEO M. Narongsak shares his insights in this interview


What is your vision and mission?


EUROCRANE Asia's ambition is to become Thailand's foremost supplier of lifting equipment, solutions and services to industry. We are dedicated to customer satisfaction through high-quality products, rapid delivery, express service, effective solutions and cost-efficient, data-driven performance.


Our engineers are equipped to handle jobs requiring specialised techniques. The entire team pays close attention to every step of production, from choosing materials through to commissioning finished products, to guarantee the highest quality.


Having installed over 5000 cranes and built up more than 20 years of expertise, we design cranes that are safer and fully compliant with our clients' requirements as well as international standards such as FEM, EN, DIN, CE, and others.


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Could you outline what you offer?


EUROCRANE Asia Service services every brand and model of lifting equipment. We also supply spare parts for predictive and corrective maintenance, aiming to keep equipment at the safest possible level for users and to extend its working life.


Drawing on our deep knowledge of the various equipment types, we supply numerous safe, easy-to-fit parts including cables, brakes, cable guides, motors and modern electrical control systems.
We consult our extensive spare parts database to confirm the technical specifications needed and check part availability, keeping delivery times short. We also handle installation ourselves, ensuring the equipment's safety and reliability.


Preventive crane maintenance: We run a preventive maintenance and inspection programme for cranes holding crane approval certification (Por Jor 1), as required under safety law. This can be arranged as an annual contract or on request.
Load testing: We carry out full load tests (at 100 % of load capacity), dynamic overload tests (at 110 % of maximum permissible load) and static overload tests (at 125 % of maximum load) on lifting equipment.


This verifies the hoist's operating parameters against specification while lifting a load — for instance, power draw, motor rotation, the braking system, and lifting or travel speed and deviation.


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What is your customer strategy?


EUROCRANE Asia targets customers who value quality, advanced technology and state-of-the-art engineering design. Experienced customer service staff are on hand to handle their requests.


Customer satisfaction sits at the centre of our business strategy. We are well regarded by consulting firms such as GE Consulting and Alstom, which serve many industries, and as a result they recommend us to their own target customers.


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What about your growth strategy?


Our prospective clients include Asian contracting firms such as ABB, TTCL and Italian Thai, which give us encouraging prospects across the Asian market. Each of them runs major projects in the region, giving EUROCRANE Asia the chance to supply our products and support their promotion.

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